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Search Engine Optimization or SEO is a process of increasing the flow of traffic to certain websites. It is, therefore, noted that the best SEO consulting services aim at increasing the visibility of websites in search Engines. Also, pertinent to note is that the best SEO also aim at increasing the rating of websites in search engines like Google, Bing and Yahoo among others. One of the established uses of SEO is that it is a terrific way of ensuring that websites are made more relevant and compatible to search engines.

SEO is a process that involves selecting the commonest target words. In other words, the best SEO ensure that they choose key words that best relate to the website of the client and then incorporate these key words into the commonest search engines. In this way, the best SEO will be ensuring that the website gets as much traffic as possible. It is essential to note that the internet business is becoming highly competitive. Therefore, the need for the best SEO consulting services has become particularly apparent. In other words, these consultancy services are hugely beneficial for the survival of businesses on the internet. It is also necessary to note that, many internet businesses, which have had their websites optimized, have realized that they have a competitive edge over their counterparts. It is, therefore, noted that one of the uses of the best SEO consultation services is to give business a competitive edge.

In addition, the best services are also used for marketing campaigns. This is done through the use of key words, which are an essential part in marketing of websites. The best SEO consulting services market websites by increasing the flow of traffic to the website. In other words, whenever people key in certain key words into search engines, they will be presented with results about the website in question. In order to ensure that the best SEO consulting services get the right key words, they need to make a list of the important themes of the website. The lists themes will act as the key words put into the search engines by the best SEO. It is, therefore, noted that the consulting services need to understand the website of the client that they are dealing with.

It is also necessary to note that the best SEO consulting services are also used to link search engines to websites. In other words, the best SEO services act as a link between the search engines and the websites. It is necessary to note that directly linking websites to search engines is likely to take a very long time. This is because; it would take the search engine time to visit the website and then start indexing it. However, on the other hand, if the site has been visited by another party, indexing it would be extremely easy. Therefore, the best SEO consulting services act as a link between the two parties.

All in all, it is noted that the SEO services are mainly used to increase traffic flow to websites of the clients. In addition, the best SEO services are also used to make more money for websites, since they increase their ranking in search engines. It is, therefore, noted that the best SEO consulting services are very beneficial for the survival of internet businesses today. This is because; these businesses like all others are highly competitive and only the strongest of them are likely to survive.

One common complaint many consultants have is that some sections of the client’s team are not able to provide enough time or resources that are critical to the success of the assignment. This happens for a number of reasons, the more serious ones stemming from resistance to an outsider’s involvement in a company’s affairs and absence of the ‘brownie point’ system of work (as the consultant neither appraises nor is appraised by anyone in the organization, he or she is dissociated from one of the company’s main workforce dynamics).

While there could be genuine reasons for delays, it is important that there be enough top-management conviction in the purpose of the consultant’s involvement that ensures minimum hitches in his or her work. Clearly laying down responsibilities and relationships that the consultant will share with the client’s team should take care of this.

Organizations often find themselves second-guessing the consultant on various counts. While healthy debate of a consultant’s approach or solutions is essential it takes on a different hue when companies find the consultant deviating from what is considered the ‘organizational belief’. Change being something we are all resistant to, at least initially, client teams may feel discomfort at radical changes, which could actually be beneficial to the company.The client team needs to recognize that toeing the organizational line is not why the consultant has been hired.

A good consultant will base solutions on experience, knowledge and skill that are specific to the task at hand and independent thinking of this nature needs to be encouraged. Such instances prompt organizations to revisit their decision on whether they took the right step in hiring the consultant in the first place. This is sheer waste of time, as the same rigor should have gone into it before hiring the consultant. Once on board, the consultant is an integral part of the team and needs to be treated as such for him or her to deliver the best results.

Since old times, people have always been obsessed by their look. However, if you lived in the past centuries, you wouldn’t hire a fashion consultant because that profession didn’t really exist then. Indeed, the very first fashion consultant was Charles Frederick Worth (1826-1895) who would advise his clients what they should wear, rather than following their requirements as earlier dressmakers had done. Moreover, while hiring a fashion consultant was in the past a luxurious service that only wealthy families could afford, today, it has become an ordinary service that anyone can afford.

When can you hire a fashion consultant?
If you need to dress differently for a new job, or have to attend an upcoming special event, such as a wedding, a style consultant can help you greatly look in your most flattering image. The same applies if your weight has changed radically following a diet or a pregnancy. Furthermore, a lot of people hire a fashion consultant because they don’t know how to shop, or they don’t have the time to follow fashion news, but want to look trendy and attractive at all occasions.

Where do you find a professional fashion consultant?
The first thing you’ll probably do when looking for a good style consultant is ask a friend for some referrals or search the internet. Before deciding on whom to hire, try to find out what kind of training they have received and how many years of experience they have had. Also, you might want to check their website for some testimonials from past clients.

What does a fashion consultant really do for you?
You’ll be impressed by what a style consultant can do for you! Indeed, a style consultant has all the skills and knowledge to make you appear in your most glowing and stylish look. She will first try to get some information about your personality, work requirements and lifestyle. She might then need to have a look at your current wardrobe, just to get a better idea about what style of clothes you like to wear. Furthermore, you might go together on a short shopping trip, where you’ll learn valuable tips on how to purchase the right outfits for your body type.

Lastly, it is very important to hire a fashion consultant with whom you sympathize. She also has to possess a pleasant personality, be a good listener to clearly understand your requirements, and a good speaker to easily convey her ideas.

Planning consultants are those individuals who are offering their services on all matters concerning planning, development, and implementation. They are being called in these situations:

o If organizations have no or little knowledge in strategic planning.
o If organizations have urgent project and they don’t have anybody within the company who can handle the job.
o If key members of the organizations are having a hard time reaching a decision on the planning stage.

Benefits of hiring a planning consultant

o A planning consultant can easily review your plan and easily identify loop holes. He can then make an assessment and expert recommendations on how you can improve your plan to easily reach your goals in no time.
o A planning consultant will bring in his experience, in-depth knowledge, and trainings that can easily fill the gaps of your action plans.
o When venturing into new markets or when selling relatively new products, a consultant can bring in his experience. His familiarity with various business models and various marketers will surely benefit his clients.
o Consultants provide smart, timely advices that are very objective as they are not involved in the day-to-day operations of the business. As a result, they are able to analyze a business plan or decision from a position of greater objectivity. This is very important in gaining organization consensus and it allows business owners to follow the best business opportunity.
o Aside from objectivity and expertise that a planning consultant can bring, they can also help in making sure that management team and their subordinates will remain focus on their day-to-day responsibilities as they will be handling the planning and development part. This is important to maintain efficiency and productivity within the organization.

How to hire a planning consultant:

If you are a business owner and if you think you’ll need the help of a planning consultant, here’s what you need to do:

o Identify the list of prospective consultants. You can do your research or ask recommendations from other people who have hired consultant before.
o Request for qualifications. Contact the prospective consultants and ask them to forward their qualifications. If they have handled similar project before, the better.
o Choose the best. Consider the consultants educational background, experiences, and trainings. He must be highly recommended and he must have a proven track record in this field.
o Request for free consultations. This is just to make sure that the consultant is indeed the right fit. Ask all your questions and determine if this person can really offer you with everything that you need to reach your pre-set goals.

Whether you are working full-time, consulting, or in transition, Expert Networks allow you to share your knowledge with other professionals who value your expertise. Originally designed to provide insights to private and institutional investors, Expert networks have expanded to cover virtually every industry, profession and geography. Currently there are more than 40 networks specializing in everything from Education and Small Business to Life Sciences and Real Estate.

How it works

To join an Expert Network, you must complete a professional profile which includes a paragraph outlining your expertise, your work history, and technical certifications. Once completed, this information is stored in a database maintained by the network. When clients contact the network, a representative will match their needs with the profiles contained in their data base. If you are selected as a good match, a representative will contact you with details of the project, and ask you if you would like to proceed. In most cases, you will be given 24 to 48 hours to decide. If you agree, the representative will pass your information on to the client, and schedule the engagement. Typically, the first engagement will be conducted via telephone and last 30 to 60 minutes.

Generally, a “micro-consultation” will begin with introductions and a statement of the client’s interest. You will then be asked to summarize your expertise. It is not uncommon for 3 to 5 individuals from the same organization to be on the phone with you at the same time. Typically, clients will have done extensive research prior to the call, and will be interested in reconciling their beliefs with opinions they receive from you and other experts. While most consultations will be limited to a single call, some will lead to extended due diligence projects, in person meetings, or even full-time employment. The extent of your participation will be entirely up to you.

Benefits of Participation

Joining an Expert Network is the first step down the path of becoming a true expert in your field. Some of the benefits include:

1) Strategic, thought-provoking projects. Becoming an Expert Network consultant gives you the opportunity to take a look at your industry from a strategic prospective. After a few engagements, you will begin to get a better feel for how investors evaluate opportunities in your industry. This new perspective will allow you to better evaluate your competition and focus on areas where you have a competitive advantage.

2) Competitive compensation. Expert networks generally pay well. Investor focused networks typically pay $150 per hour for telephonic consultations, while consumer focused networks pay less. Most consultants will not be able to make a living through the Expert networks because the engagements are too few and far between. Sometimes, however, initial consultations lead to extended due diligence projects, round-table discussions, white papers, or other long-term assignments.

3) Extensive networking possibilities. Expert Networks take a lot of the awkwardness out of business networking. Everyone you meet will be actively pursing opportunities in your industry. They will be interested in your insights and have extensive contacts with important decision makers. It’s hard to find a better format for networking.

4) Career Assessment. One of the most interesting ancillary benefits of becoming a member of an Expert network is the ability to see how your role fits into the larger scope of your industry. During your preparation, you will go through and identify all of your competitors, their strengths and weaknesses, and identify major trends in your industry. At that point, it’s very easy to see your potential career trajectory, and what changes you will need to make in order to capitalize on new developments.

5) Visibility. In addition to consulting opportunities, most Expert Networks allow you to showcase your knowledge by publishing articles pertinent to your industry on their website. In many cases, these articles will precipitate micro-consulting opportunities and help you become known as an industry expert.

6) Flexibility. One of the best features of the Expert Networks is their flexibility. Prospective engagements are emailed to you. You can choose to accept or decline, and specify your availability. Most of the engagements are conducted over the phone so they can be completed virtually anywhere. Finally, there are no long-term mandatory commitments. You can join more than one network if you choose, and you can select the types of engagements you are interested in.

Joining an Expert Network can be an important step in developing your career. While many professionals get stuck in their day-to-day commitments, they often end up stranded if they unexpectedly lose their job. Rather than letting your current employer determine your career track, join an Expert Network and begin investing in the career you really want.